The pandemic hit Gen Z during a critical developmental phase, isolating them when they should’ve been out socializing, learning, and exploring the real world. Now, even in a hyperconnected era of endless scrolls, double-taps, and rapid texts, they face a communication paradox—they’ve mastered digital expression but struggle with real, meaningful interactions.
Employers have picked up on this. Many Gen Z hires find it challenging to connect with teams and clients, missing a key skill for workplace success: effective communication. More concerningly, many are opting for individual contributor roles over people management, often to avoid difficult conversations.
The link between loneliness and a communication skill gap is clear. Loneliness stems from shallow connections – and digital interactions can lack depth, leaving Gen Z craving authentic engagement. Connecting in the real world is a learned skill, requiring training in empathy, active listening, clarity, and influence—skills that transform isolation into confidence, collaboration, and belonging.
The challenge for businesses: How do you engage and empower Gen Z talent quickly and effectively, building an army of effective communicators who can forge authentic relationships, collaborate seamlessly, lead effectively and drive innovation faster than the competition?
That is why we created LAUNCH— a revolutionary training program that equips Gen Z with critical skills like communication, focus, collaboration, and accountability. As a cohort-based program, LAUNCH brings your new hires together for meaningful conversations, peer learning, and building a culture of clear communication. It helps them move beyond surface-level interactions, fostering the deeper connections they crave.
Designed to empower, engage, and integrate Gen Z hires, LAUNCH speaks the language of digital natives, offering an immersive and highly interactive experience that helps them belong faster. Learn how LAUNCH can help your Gen Z hires become effective communicators. Learn more - LAUNCH